LeadBolt的追踪参数(Tracking Tokens)以及S2S Postback URL

LeadBolt的追踪参数(Tracking Tokens)以及S2S Postback URL

LeadBolt是北美一个大型的mobile广告网络公司,其为广告用户开发了一系列创新的广告形式,包括:Appwall、Push、Banner等等。LeadBolt的流量主要来自美国以及澳大利亚等地区,其流量以高质量和高Bid著称,bid一般都在0.05以上,比较适合Payout比较高的Offer。LeadBolt的Tageting比较详尽,其甚至可以target Carrier和City,配合LeadBolt提供的追踪参数相信对你Campaign的优化有极大的帮助。

#Token NameToken Description
1[AD_GROUP_ID]Unique ID of the ad group
2[AD_ID]Unique ID of the ad
3[CAMP_ID]Unique ID of the campaign
4[CAT_ID]Category ID
5[CLK_ID]Unique ID of the click/impression
6[DEVICE_ID]Device ID of the visitor
7[DEVICE_ID_ANY]Device identifier
8[DEVICE_ID_MD5]Device identifier (MD5 hashed format only)
9[DEVICE_ID_SHA1]Device identifier (SHA1 hashed format only)
10[DEVICE_AD_ID]Device advertising identifier (raw format only)
11[DEVICE_AD_ID_ANY]Device advertising identifier (raw and hashed formats)
12[DEVICE_AD_ID_MD5]Device advertising identifier (MD5 hashed format only)
13[DEVICE_AD_ID_SHA1]Device advertising identifier (SHA1 hashed format only)
14[PLATFORM]Platform ID of the visitor
15[PUB_ID]Publisher ID as a sub publisher
16[SECRET_KEY]Secret key
17[TRACK_ID]Track ID

LeadBolt为我们提供了S2S  Postback,你可以将转化回传至LeadBolt后台,这样就能更加直观的优化你的campaign。不过LeadBolt提供的是Campaign级别的S2S  Postback Link,你得查询到针对Campaign的track_id值,然后替换掉S2S Postback URL中的UNIQUEID

S2S (Server-to-Server) Postback URL:

http://ad.leadbolt.net/conv?track_id=UNIQUEID&clk_id={clickid}
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