LeadBolt是北美一个大型的mobile广告网络公司,其为广告用户开发了一系列创新的广告形式,包括:Appwall、Push、Banner等等。LeadBolt的流量主要来自美国以及澳大利亚等地区,其流量以高质量和高Bid著称,bid一般都在0.05以上,比较适合Payout比较高的Offer。LeadBolt的Tageting比较详尽,其甚至可以target Carrier和City,配合LeadBolt提供的追踪参数相信对你Campaign的优化有极大的帮助。
# | Token Name | Token Description |
---|---|---|
1 | [AD_GROUP_ID] | Unique ID of the ad group |
2 | [AD_ID] | Unique ID of the ad |
3 | [CAMP_ID] | Unique ID of the campaign |
4 | [CAT_ID] | Category ID |
5 | [CLK_ID] | Unique ID of the click/impression |
6 | [DEVICE_ID] | Device ID of the visitor |
7 | [DEVICE_ID_ANY] | Device identifier |
8 | [DEVICE_ID_MD5] | Device identifier (MD5 hashed format only) |
9 | [DEVICE_ID_SHA1] | Device identifier (SHA1 hashed format only) |
10 | [DEVICE_AD_ID] | Device advertising identifier (raw format only) |
11 | [DEVICE_AD_ID_ANY] | Device advertising identifier (raw and hashed formats) |
12 | [DEVICE_AD_ID_MD5] | Device advertising identifier (MD5 hashed format only) |
13 | [DEVICE_AD_ID_SHA1] | Device advertising identifier (SHA1 hashed format only) |
14 | [PLATFORM] | Platform ID of the visitor |
15 | [PUB_ID] | Publisher ID as a sub publisher |
16 | [SECRET_KEY] | Secret key |
17 | [TRACK_ID] | Track ID |
LeadBolt为我们提供了S2S Postback,你可以将转化回传至LeadBolt后台,这样就能更加直观的优化你的campaign。不过LeadBolt提供的是Campaign级别的S2S Postback Link,你得查询到针对Campaign的track_id值,然后替换掉S2S Postback URL中的UNIQUEID
S2S (Server-to-Server) Postback URL:
http://ad.leadbolt.net/conv?track_id=UNIQUEID&clk_id={clickid}